John Frieda Radiant Red Red Boosting Shampoo for Vibrant Color, 8.3 fl oz

Recharge your red! Our Red Boosting Shampoo enhances red tones with every use, giving you bright, vibrant head-turning color, when using our red hair shampoo and conditioner system. This red color shampoo gently protects, preserves and enhances your red shades to extend the life of your red color between visits to the salon. Formulated with pomegranate extract and vitamin E, this red shampoo softens and smooths with every wash. So how does it work? This red shampoo is not color-depositing, so it will not change the color of your hair. Instead, it was designed to protect your existing color, and the conditioner was designed to boost your existing red tones to help maintain salon-fresh color for longer. Our red hair shampoo is safe for all shades of natural and color-treated red hair and gentle enough to use every day too. John Frieda Radiant Red Red Boosting shampoo is a cruelty-free and phthalate-free vegan formula, made without the use of any animal-derived ingredients. The container of our product is made from 50% post consumer recycled material. To use this shampoo for red hair, gently massage into your wet hair, lather and rinse well. For an infusion of red with every wash, follow your rinse with Radiant Red Red Boosting Conditioner. For optimal color protection results, use every time you wash your hair. Depending on the effect you’re looking to see, use more or less red conditioner. Next, rinse well, dry and style your hair as usual. Created for all shades of color-treated and natural red hair, John Frieda Radiant Red Red Boosting Shampoo can help you maintain that salon-fresh look and feel for weeks after you've left. Satisfaction Guarantee. Limitations may apply.

• RED HAIR SHAMPOO - Gently protects, preserves and enhances red shades to extend the life of your red color, infusing and replenishing your red tones with every use
• SOFTENS AND SMOOTHS - Formulated with pomegranate extract and vitamin E, this red shampoo softens and smooths with every wash
• GENTLE ON COLOR-TREATED HAIR - Safe for all shades of natural and color-treated red hair and gentle enough to use every day
• QUALITY INGREDIENTS - This shampoo for red hair is a cruelty-free and phthalate-free vegan formula, made free from animal-derived ingredients
• GET OPTIMAL RESULTS - For best results, pair with red hair shampoo with John Frieda Radiant Red Red Boosting Conditioner